Big Data became a big thing in 2013, when it was discovered that 90% of the world’s data was produced in the previous two years. It was said that in the 2017 there was more data created than in the previous 5000 years. This is the data, that you and your customers are already creating.
Businesses have long used automation and analytics to help unlock the valuable insight from all that data – machine learning takes this one step further. AI brings the benefits of becoming as agile as possible, quickly respond to changing market conditions in the most logical ways possible. Machine learning is important part of business today, and will become absolutely critical over the next years.